Why do younger drivers take more risks? Why are they so tragically overrepresented in the KSI (Killed or Seriously Injured) statistics? It’s not just about inexperience behind the wheel—it’s what’s happening inside their heads. In this blog, we’ll explore the hidden psychological biases that shape young driver behaviour, how they quietly contribute to devastating outcomes, and introduce a new way to challenge them—through coaching-based driver training. 📉 The Statistics That

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